How it all began
The journey began with a deep love for scented candles despite an unfortunate allergy to them. Determined to create a product that alleviated allergies rather than exacerbate them, I delved into the world of clean candle making. In 2019, this pursuit gave birth to ‘Honey, I’m Home’.
Countless nights were spent in relentless research, wrestling with wax-clogged sink drains, and fragrance spills, all while my savings took a hit. It was the blend of beeswax and soy, a.k.a ‘BeeSoy’, that finally agreed with both my heart and sinuses! This formulation was a pioneer in Pakistan, inspiring the brand name itself: ‘Honey’ from its bee-born essence and ‘I’m Home’ for the comforting ambience a scented candle creates.
Fragrance possesses the remarkable ability to craft memories and emotions, define our sense of self, strengthen connections, and above all, evoke a profound feeling of home.
Quality has always been at the forefront of my vision, along with a commitment to an authentic, word-of-mouth driven business model, where no corners are cut.
Each signature blend crafted for our Perfumed Surround undergoes relentless refinement, ensuring excellence.
‘Honey, I’m Home’ has flourished, forging partnerships with the most coveted retailers across Pakistan. We supply to over five diverse businesses, even standing alongside the retail giant ‘Khaadi’, and have ventured into the global market.
Today, it brings me immense joy to share my story with you. Welcome to our ever-expanding, scent-loving family!